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Friday, August 23, 2019

Request for Funds to Expand to Outdoor Catering Assignment

Request for Funds to Expand to Outdoor Catering - Assignment Example As such, the restaurant is considering other options that can help it serve its distinguished customers adequately. Currently, the fast food market is experiencing a rapid growth due to the increase of the working class customers. These are a group of customers who have money to spend and thus offering opportunities for investors to venture into the fast food industry. In this regard, this proposal invites venture capitalist to help Seasoned Catering to expand its business to outdoor catering. Seasoned Catering is a fast food restaurant that serves organic fast food to its customers. Over the years, the restaurant has seen its customer base expand due to an emphasis on healthier food products. Currently, Seasoned Catering has one outlet located in the city center and mainly serves the working class who has limited time to cook at home. The prices for Seasoned Catering products are customer friendly and this has helped to increase the demand for products from the restaurant. The restaurant at the moment has a staff consisting of 10 caterers and two management staff. However, the increasing number of customers means there is need to add more staff members to improve service delivery. While the restaurants maintain a focus on its working-class customers, it has also noticed the opportunity to also serve customers at their doorstep. This would help to improve the restaurant's sales volume and profits by over 70%. However, Seasoned Catering lacks adequate start-up that can ensu re it reaches organic fast-food customers in different locations around the city (Woolard & Condon, 2013). The outdoor catering for fast food is a new service in the market and it provides significant opportunities to increase sales and profits respectively.  

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